So I tried the new yellow flavoured chocolate bar produced for the Yellow Pages campaign out of BBDO. The Yellow tree house was always going to be a tough act to follow, so will be interesting to see how this campaign fares in the awards.
Personally I don't think it tastes too flash. More like cigarette lollies than yellow. Website is also pretty putu... But the industry is notorius for slagging other agencies work so I'm just going to sit on the fence.
Worth a try///
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